Website content that tells a story, speaks in your brand voice and makes sales

Make it stand out.

If a website is your brand’s shopfront, you’ll want to make it as attractive, powerful and as motivating as possible.

Your website content has the tough job of making potential clients look forward to reading on or clicking off and forgetting what your business is all about.

You’ve only got a few seconds to capture your audience. Of course, you want beautiful images and an easy-to-navigate website, but you also want words that get your point across - quickly.

Rambling paragraphs (much like this one) aren’t going to cut it in the fast-paced world of online sales, so you’ll need to keep your words brief, concise and easy to understand. That’s why you hire me.

I’ll get your customers’ attention and keep them interested, whilst you do what you’re good at: running your business.

Website content needs to be search engine friendly and welcoming to those little robots as they crawl your pages and decide whether you’re worth ranking or not.

SEO (search engine optimisation) is essential, and SEO copywriting can make a huge difference.

I’ll use your chosen keywords in meta-titles, page descriptions and all that other boring stuff to help give your site a search engine boost.

From static pages to landing pages, let my words help make you sales.

Steps to Creating Beautiful Website Content

  1. Pinpoint who your target audience is and what you want from them

  2. What does your ideal client want from you?

  3. How do you want to speak to them?

  4. Keep it short. Accurate. Fast-paced

  5. Write for real people (and robots)

  6. Include facts and science stuff (but make it fun)

  7. Be real, authentic and true to your brand